In an increasingly digital world, a tip screen is an electronic tipping option displayed on a digital device, typically within a Point of Sale (POS) system, that allows customers to leave gratuities with just a few taps. These screens offer customizable tipping amounts and convenient, cashless options, enhancing the customer experience by simplifying tipping for both consumers and staff.
The rise of cashless transactions has driven the need for digital tipping solutions. Tip screens now appear across service industries, from cafes to transportation services, offering quick, seamless interactions for users who prefer paying via digital payment systems. This modern approach benefits businesses by encouraging tipping and improving employee satisfaction.
Why Tip Screens Matter in Today’s Cashless World
Understanding the Shift Toward Cashless Transactions
As cashless payments have become the norm, businesses needed an alternative to traditional tipping. Tip screens fill this gap by integrating gratuity options into digital payment platforms, helping businesses streamline transactions and ensure tips for service staff, even in cash-free settings.
Benefits of a Digital Tipping Experience for Customers and Businesses
Tip screens simplify the customer experience by eliminating the hassle of counting change or finding cash. Businesses also benefit from the increased likelihood of tips, improved service provider appreciation, and detailed gratuity data that helps refine the customer experience.
Types of Tip Screens Available
Standalone Kiosks
Standalone kiosks equipped with tip screens are commonly found in self-service settings. They feature user-friendly interfaces and provide clear, easy-to-navigate tipping options that make it convenient for customers to leave a gratuity after completing a transaction.
Integrated POS Systems with Tip Screens
Integrated POS systems allow businesses to embed tipping options directly into their transaction process. This seamless integration enhances both speed and customer satisfaction, with tips becoming a natural part of the digital checkout flow.
Mobile and Tablet-Based Tip Screens
Using mobile and tablet-based tip screens has become especially popular in businesses like food trucks and cafes. They’re flexible, portable, and easily customizable, allowing for real-time updates on gratuity amounts and options that cater to various customer preferences.
Touchless and Contactless Tipping Options
Touchless tip screens support contactless payments, which are increasingly valued for health and convenience. These options are ideal for settings like transportation services, where customers can leave a tip without direct contact with a screen.
How Tip Screens Work in Different Industries
Restaurants and Cafes
In the restaurant and cafe industry, tip screens provide an easy solution for customers to show appreciation for staff service. Integrated with POS systems, they allow for quick tips at the end of a meal, boosting staff earnings and enhancing customer engagement.
Hotels and Hospitality
For hotels, tip screens are used in areas like lobbies, bars, and room service. They allow guests to leave tips for personalized services conveniently, promoting a positive, seamless experience.
Salons and Spas
In salons and spas, tip screens improve client interaction by offering tipping options for stylists and therapists through an integrated system. This approach supports customer satisfaction, as clients can easily show gratitude without needing cash on hand.
Retail Stores and Boutiques
Retail environments use tip screens to add gratuity options at checkout, enhancing customer service interactions. These screens provide a gentle reminder for tipping, benefiting both staff and customers by fostering a positive shopping experience.
Rideshare and Transportation Services
Rideshare services and taxis increasingly use tip screens for cashless transactions. These screens allow passengers to tip digitally after their journey, enhancing convenience and reducing the need for cash exchanges.
Advantages of Implementing Tip Screens
Enhancing Customer Satisfaction
Tip screens simplify the tipping process, making it easier for customers to reward excellent service. This frictionless experience enhances customer satisfaction by aligning with today’s preference for fast, digital transactions.
Increasing Staff Gratuity Earnings
In industries where tipping significantly contributes to income, tip screens ensure that staff members receive due appreciation through consistent gratuities. This increase in earnings not only boosts morale but also helps reduce employee turnover.
Simplifying the Tipping Process
Tip screens streamline the tipping process, integrating it directly into digital transactions and eliminating the need for cash. Customers appreciate the convenience, and businesses benefit from smoother checkouts.
Improving Data Collection and Business Insights
Digital tip screens collect data on gratuity trends, customer preferences, and engagement levels. This information helps businesses make informed decisions about service improvements, boosting long-term growth.
Key Features of Effective Tip Screens
Customizable User Interfaces
The most effective tip screens allow businesses to customize their interfaces, making them visually appealing and brand-consistent. Customizable tip prompts can be tailored to encourage higher gratuities while aligning with brand messaging.
Suggested Tip Amounts and Percentages
Suggested tipping amounts or percentages (e.g., 15%, 18%, 20%) are standard on tip screens, simplifying decision-making for customers. This feature can drive up tipping rates by encouraging customers to select a pre-set option rather than defaulting to a lower amount.
Visual Prompts and Personalized Messages
Visual prompts and messages create a welcoming interaction for users. A message that says, “Thank you for supporting our staff!” can enhance customer satisfaction and gently encourage tipping without feeling forceful.
Integration with Mobile Payments (Apple Pay, Google Wallet, etc.)
Effective tip screens integrate with mobile payment solutions like Apple Pay or Google Wallet, making tipping convenient and compatible with a wide range of digital payment methods.
How to Set Up a Tip Screen for Your Business
Choosing the Right Tip Screen Solution
Selecting the right tip screen involves assessing business needs, customer preferences, and compatibility with existing POS systems. Standalone or integrated solutions may be suitable depending on the level of customer interaction desired.
Installation and Setup Process
After selecting a solution, the installation and setup process should be managed to ensure smooth operations. Engaging a reliable provider simplifies this process and helps minimize disruption to business operations.
Training Staff to Encourage Tip Screen Use
Staff training is key to maximizing the impact of tip screens. Educating employees on how to gently encourage customers to use the tipping feature can increase gratuity rates and enhance the customer experience.
Monitoring and Maintenance Tips
Regular maintenance ensures tip screens operate smoothly. Monitoring performance and updating software prevents technical issues, ensuring a reliable, user-friendly experience.
Best Practices for Maximizing Tips with a Tip Screen
Strategic Placement of Tip Screens
The location of tip screens matters. Placing screens at customer touchpoints like checkouts ensures visibility and maximizes engagement.
Tailoring Tip Prompts to Your Customer Base
Understanding customer demographics allows for tailored tip prompts. For instance, younger customers may respond well to digital options, while others might prefer traditional choices.
Using Branding and Visuals to Enhance Engagement
Adding branded visuals and color schemes can increase customer engagement. Effective visuals attract attention, encouraging tipping through a more personalized experience.
Regularly Updating Content and Suggested Tips
Updating tip prompts and amounts based on customer feedback can optimize the tip screen’s effectiveness. Fresh, relevant prompts maintain customer interest and support better engagement.
Case Studies: Success Stories with Tip Screens
How Restaurants Increased Tips by 20% with Tip Screens
Restaurants using tip screens report an average increase in tips of up to 20%. This growth is attributed to the convenience of cashless tipping, which appeals to customers who might otherwise skip gratuity.
Hospitality Industry: Boosting Staff Morale and Customer Satisfaction
In hotels and spas, tip screens help improve staff morale by ensuring gratuities are easy and frequent. With an effortless process, customers feel comfortable tipping, creating a win-win for both employees and patrons.
Retail Success: Seamless Tipping in a Cashless Environment
Retailers using tip screens find that they streamline the checkout process while increasing customer satisfaction. Tip screens in these environments encourage small gratuities that make a big difference to service staff.
Common Mistakes to Avoid with Tip Screens
Overloading the Customer with Prompts
Too many prompts can overwhelm customers. Maintaining a balanced approach that encourages tipping without being pushy preserves customer satisfaction.
Neglecting to Maintain or Update the Software
Outdated tip screen software can lead to operational issues. Regular maintenance ensures a smooth experience, keeping customers engaged and satisfied.
Failing to Monitor and Analyze Tipping Data
Analyzing tipping data helps identify trends and improve service. Monitoring this information supports better decisions, increasing customer satisfaction and profitability.
Analyzing Tip Screen Data to Improve Business Outcomes
Tracking Tip Amounts and Customer Engagement
By analyzing tip screen data, businesses can track trends in customer engagement and average tip amounts, helping them adjust strategies to improve service quality.
Understanding Customer Satisfaction Metrics
Customer satisfaction data from tip screens informs businesses on service quality, enabling them to address concerns and maintain positive relationships with patrons.
Leveraging Data to Enhance Service and Staff Performance
Leveraging insights from tip screen data allows businesses to enhance staff performance by identifying strengths and areas for improvement, creating a cycle of continuous service enhancement.
Future Trends in Tip Screen Technology
Innovations in Facial Recognition and AI Integration
Facial recognition and AI are making inroads into the tip screen space, with potential applications that can create even more personalized customer experiences.
Increased Use of Contactless Payment Options
As contactless payments grow, so will their role in tip screen technology, offering added convenience and security for customers.
Introduction to Tip Screens
In the ever-evolving landscape of the service industry, technology continues to transform how businesses interact with customers. One of the most significant innovations is the tip screen, a digital solution that streamlines the tipping process and enhances customer engagement. This article delves deep into the world of tip screens, exploring their functionality, benefits, and how they can elevate the customer experience while increasing gratuity earnings for service providers.
What is a Tip Screen?
A tip screen is a digital display integrated into Point of Sale (POS) systems, allowing customers to add gratuity to their transactions seamlessly. Often found in restaurants, cafes, hotels, and various service-oriented businesses, these screens present interactive options for customers to choose from when settling their bills. The rise of digital gratuity screens marks a shift toward modernizing the tipping experience, making it more user-friendly and efficient.
By utilizing a touchscreen interface, customers can select predefined tipping amounts or enter a custom gratuity. The ease of use fosters a positive interaction, ultimately benefiting both patrons and service staff. As cashless transactions become the norm, electronic tip options provide an innovative solution to an age-old practice.
The Rise of Digital Tipping Solutions
With the rapid advancement of technology, traditional tipping methods are being replaced by digital tipping solutions. As society embraces cashless transactions, the need for flexible and efficient tipping options has surged. Tip screen technology facilitates this transition by providing businesses with tools that streamline the process.
The surge in smartphone usage and digital payment systems has significantly influenced consumer behavior. Many customers now expect a seamless, convenient payment experience, and tip screens cater to these demands. From self-service tip screens to integrated POS solutions, businesses can choose the format that best fits their operations while enhancing the overall customer experience.
Why Tip Screens Matter in Today’s Cashless World
In a cashless world, where convenience reigns supreme, tip screens play a crucial role in ensuring that gratuity is not overlooked. The ease of cashless transactions allows patrons to add tips effortlessly during their digital payment process. As customers increasingly opt for card or mobile payments, integrating a tip screen into the transaction process becomes essential.
Understanding the Shift Toward Cashless Transactions
The transition toward cashless transactions is more than a trend; it is a fundamental shift in consumer behavior. With the rise of digital wallets and contactless payment options, businesses must adapt to meet changing customer preferences. Tip screens seamlessly fit into this evolving landscape, providing a frictionless way for customers to express gratitude for exceptional service.
Benefits of a Digital Tipping Experience for Customers and Businesses
For Customers
- Convenience: Digital tipping options save time and simplify the payment process, allowing customers to tip without fumbling for cash or coins.
- Customization: Customers can easily choose their preferred tip amount, enhancing their sense of control over the transaction.
- Engagement: Interactive tip screens often include personalized messages or prompts, creating a more engaging experience for patrons.
- For Businesses
- Increased Gratuity: Studies have shown that digital tipping options can lead to higher gratuity percentages compared to traditional methods.
- Enhanced Customer Experience: A user-friendly interface promotes a positive atmosphere, improving customer satisfaction and loyalty.
- Valuable Data Insights: Tip screens can gather data on customer preferences, helping businesses tailor their service offerings.
Types of Tip Screens Available
As the demand for modern tipping solutions grows, various types of tip screens have emerged, each designed to meet different business needs.
Standalone Kiosks
Standalone kiosks are self-service stations that allow customers to complete their payments and tip without requiring assistance from staff. These kiosks often feature large touchscreen displays, making them easy to use. Common in high-traffic locations, they offer a fast and efficient payment solution for customers.
Integrated POS Systems with Tip Screens
Many businesses opt for integrated POS systems that include tip screens as part of their payment solution. This setup allows for a seamless transaction experience, where customers can pay their bill and add a tip in one smooth process. These systems are particularly beneficial for restaurants and cafes, where quick service is essential.
Mobile and Tablet-Based Tip Screens
Mobile and tablet-based tip screens provide flexibility, enabling service staff to offer tipping options directly at the table or in other service environments. This approach allows for a more personalized experience, as staff can engage with customers and encourage gratuity while providing service.
Touchless and Contactless Tipping Options
In response to health and safety concerns, many businesses are implementing touchless and contactless tipping options. These systems allow customers to tip using their mobile devices or contactless cards, ensuring a hygienic and convenient experience.
How Tip Screens Work in Different Industries
Tip screens have found applications across various sectors, adapting to the unique needs of each industry.
Restaurants and Cafes
In the food service industry, tip screens have revolutionized how patrons express appreciation for service. By integrating digital gratuity options into the payment process, restaurants and cafes can increase their gratuity earnings while enhancing the overall customer experience. Customers can choose from suggested amounts, ensuring that tipping becomes a natural part of their dining experience.
Hotels and Hospitality
Hotels and hospitality businesses also benefit from tip screens as they encourage guests to recognize exceptional service from staff members. Whether at the front desk or during room service, the ability to leave a tip digitally enhances guest satisfaction and boosts staff morale.
Salons and Spas
In salons and spas, the experience is often intimate and personal. Tip screens provide a convenient way for clients to reward their service providers without awkward exchanges of cash. Integrating tipping into the payment process streamlines the transaction, leaving clients free to enjoy their experience without interruption.
Retail Stores and Boutiques
Though less traditional, tip screens are gaining traction in retail settings, especially in boutiques or shops offering personalized services. Allowing customers to tip their sales associates for exceptional service fosters loyalty and appreciation, enhancing the overall shopping experience.
Rideshare and Transportation Services
The rise of rideshare services has created a unique opportunity for tip screens. Drivers can now provide passengers with an easy way to add gratuity directly through their mobile apps. This convenience encourages passengers to tip for great service, contributing to drivers’ overall earnings.
Advantages of Implementing Tip Screens
Businesses across various industries can reap numerous benefits from implementing tip screens.
Enhancing Customer Satisfaction
By offering a modern, user-friendly way to tip, businesses enhance customer satisfaction. Patrons appreciate the convenience and are more likely to express gratitude when the process is seamless.
Increasing Staff Gratuity Earnings
Research indicates that businesses that utilize tip screens often see an increase in gratuity earnings. By encouraging digital tipping, businesses can foster an environment where staff feel appreciated and motivated to provide exceptional service.
Simplifying the Tipping Process
Tip screens simplify the tipping process for both customers and businesses. The straightforward interface allows customers to quickly select a gratuity amount, eliminating any hesitation or confusion that might arise in cash transactions.
Improving Data Collection and Business Insights
With tip screens, businesses can gather valuable data regarding customer preferences and tipping behaviors. This information can be leveraged to enhance service offerings and improve the overall customer experience.
Key Features of Effective Tip Screens
For tip screens to be truly effective, they must possess certain key features that enhance usability and engagement.
Customizable User Interfaces
A customizable user interface allows businesses to tailor the look and feel of their tip screens to align with their branding. A visually appealing design can encourage customers to engage with the tipping process more willingly.
Suggested Tip Amounts and Percentages
Providing suggested tip amounts and percentages can guide customers toward appropriate gratuity choices. This feature helps normalize tipping and encourages higher gratuity rates.
Visual Prompts and Personalized Messages
Incorporating visual prompts and personalized messages can create an emotional connection with customers. Simple thank-you messages or prompts highlighting staff contributions can encourage customers to tip more generously.
Integration with Mobile Payments (Apple Pay, Google Wallet, etc.)
Integrating tip screens with popular mobile payment systems like Apple Pay and Google Wallet enhances convenience and caters to tech-savvy customers who prefer digital transactions.
How to Set Up a Tip Screen for Your Business
Implementing a tip screen in your business can significantly enhance customer satisfaction and increase gratuity earnings. Here’s a step-by-step guide on how to set up a tip screen effectively.
Evaluate Your Business Needs
Before implementing a tip screen, assess your specific needs. Consider the following factors:
- Type of Business: Different industries may require different types of tip screens. For instance, restaurants might benefit from integrated POS systems, while salons may prefer mobile solutions.
- Customer Volume: High-traffic areas might need standalone kiosks to speed up the tipping process, while lower-traffic businesses might do well with integrated options.
Choose the Right Technology
Once you have a clear understanding of your needs, explore available technology options. This includes:
- Standalone Kiosks: These are ideal for businesses with high foot traffic.
- Integrated POS Systems: If you already have a POS system, consider adding a tip screen feature.
- Mobile Solutions: For businesses that prioritize personalized service, mobile tip screens can enhance customer interaction.
Work with a Reliable Provider
Select a reputable provider who specializes in tip screen technology. Research different vendors and request demonstrations to understand how their solutions can fit your business.
Customize the User Interface
Work with your provider to customize the user interface of the tip screen. This includes:
- Branding Elements: Incorporate your logo and brand colors.
- Suggested Tip Amounts: Set default gratuity options based on industry standards or average customer spending.
- Messages: Add personalized thank-you messages that resonate with your brand.
Train Your Staff
Training your staff is crucial for a smooth transition. Ensure they understand how the tip screens work and can guide customers through the process. Emphasize the importance of encouraging patrons to utilize the tipping option.
Launch and Promote the Tip Screen
Once everything is set up, launch your tip screen with a promotional campaign. Here are some strategies to consider:
- Signage: Use signs near the tip screen to inform customers about the new feature.
- Staff Engagement: Encourage your staff to mention the tip screen to customers as part of their service.
- Social Media: Promote the introduction of tip screens on your social media platforms to create buzz.
Gather Feedback and Analyze Performance
After launching, gather feedback from both customers and staff to understand their experiences with the tip screen. Monitor performance metrics to assess:
- Tip Amounts: Track average tips before and after implementing the screen.
- Customer Engagement: Note how often customers use the tipping option.
- Staff Feedback: Collect insights from staff on customer interactions related to tipping.
Make Adjustments as Necessary
Based on the feedback and performance analysis, make any necessary adjustments to improve the tip screen experience. This might involve:
- Changing suggested tip amounts.
- Adjusting messaging or visual prompts.
- Providing additional staff training to enhance customer interactions.
Best Practices for Maximizing Tips with a Tip Screen
Implementing a tip screen is just the beginning; following best practices can help maximize tips and enhance the customer experience. Here are some strategies to consider:
Personalize Customer Interactions
Encourage staff to engage with customers before the payment process. A personalized touch can lead to higher gratuities. Simple gestures like remembering a customer’s name or preferences can create a more memorable experience.
Use Positive Reinforcement
Train staff to highlight the tip screen and encourage customers to use it. Phrasing such as, “Thank you for your support; feel free to use the tip screen to recognize our team!” can motivate customers to leave a gratuity.
Maintain a Clean and Inviting Environment
A well-maintained business reflects positively on staff performance. Ensuring a clean and inviting atmosphere can encourage customers to tip generously.
Encourage Feedback on the Tipping Process
Provide customers with an opportunity to give feedback about their experience with the tip screen. Understanding their thoughts can help improve the process and identify areas for enhancement.
Monitor and Celebrate Successes
Regularly review the data collected through the tip screen. Share successes with staff, highlighting any increases in gratuity and recognizing exceptional service. This can motivate staff to continue providing outstanding service.
Case Studies: Success Stories with Tip Screens
Case Study 1: A Local Café
A local café implemented a standalone tip screen in conjunction with their POS system. Within three months, they observed a 25% increase in average gratuity amounts. Customers appreciated the convenience of tipping digitally, leading to a more satisfying experience. The café reported higher staff morale, with employees feeling more valued due to increased gratuity earnings.
Case Study 2: A Boutique Hotel
A boutique hotel introduced integrated tip screens at the front desk and during room service deliveries. After a thorough staff training program, the hotel saw a 30% uptick in tips. Guests were pleasantly surprised by the ease of tipping, and the hotel staff reported a boost in guest satisfaction and positive online reviews.
Case Study 3: A Ride-Sharing Service
A ride-sharing company launched a mobile tip screen feature in their app, allowing passengers to tip drivers directly. The initiative led to a 20% increase in tipping, with passengers appreciating the transparency and convenience. Drivers reported improved earnings and a greater sense of appreciation from passengers.
Common Mistakes to Avoid with Tip Screens
Neglecting Staff Training
Failing to train staff on how to use and promote tip screens can hinder their effectiveness. Ensure that your team understands the technology and feels confident in guiding customers.
Overcomplicating the Process
Keep the tipping process simple. Complicated interfaces can frustrate customers and deter them from tipping. Stick to clear and concise options that make it easy for customers to express gratitude.
Ignoring Customer Feedback
Customer feedback is vital for continuous improvement. Ignoring insights can lead to missed opportunities to enhance the tipping experience and increase gratuity earnings.
Failing to Promote the Tip Screen
Simply installing a tip screen is not enough. Actively promote it through signage, staff engagement, and digital marketing to encourage customer usage.
Not Analyzing Data
Regularly review the data collected from the tip screen to gauge its effectiveness. Understanding trends and customer behaviors can help optimize your approach and maximize tips.
Analyzing Tip Screen Data to Improve Business Outcomes
Data analysis plays a critical role in understanding the impact of tip screens on your business. Here are some key metrics to track:
Average Tip Amount
Monitor the average tip amount over time to evaluate changes in customer behavior after implementing the tip screen. Comparing this to pre-implementation data will help assess the impact of the new system.
Frequency of Tip Screen Usage
Track how often customers engage with the tip screen. High usage rates indicate customer acceptance and satisfaction, while low rates may require further promotion or adjustments.
Customer Demographics
Analyzing customer demographics can reveal trends in tipping behaviors. Understanding who is more likely to tip and their preferences can help tailor your service offerings.
Time of Day Trends
Assess whether specific times of day result in higher tips. This information can inform staffing decisions and promotional efforts during peak tipping hours.
Customer Feedback Scores
Collect feedback related to the tip screen experience. This qualitative data can complement quantitative metrics and provide deeper insights into customer preferences.
Future Trends in Tip Screen Technology
As technology continues to evolve, tip screens are expected to undergo significant advancements. Here are some anticipated trends:
Enhanced Personalization
Future tip screens may utilize AI and machine learning to provide personalized tipping options based on customer preferences and past behaviors. This tailored approach could lead to even higher gratuity rates.
Increased Integration with Loyalty Programs
Businesses may integrate tip screens with loyalty programs, encouraging customers to earn rewards based on their tipping behavior. This could enhance customer loyalty and drive repeat business.
Contactless Solutions
As the demand for hygienic options grows, contactless tipping solutions will likely become more prevalent. This could involve using QR codes or mobile wallets to facilitate seamless gratuity transactions.
Advanced Data Analytics
The use of advanced analytics tools will allow businesses to gain deeper insights into customer behavior and preferences. This data-driven approach can guide marketing strategies and enhance service offerings.
Expansion into New Industries
As tipping culture continues to evolve, tip screens may find applications in new industries beyond traditional service sectors. Expect to see more businesses adopting this technology as consumer preferences shift.
Conclusion
Implementing a tip screen in your business is a strategic move that not only enhances the customer experience but also boosts employee morale through increased gratuities. By following best practices, monitoring performance, and adapting to customer feedback, businesses can maximize the benefits of this technology.
Implementing a tip screen in your business is a strategic move that not only enhances the customer experience but also boosts employee morale through increased gratuities. By following best practices, monitoring performance, and adapting to customer feedback, businesses can maximize the benefits of this technology.
As customer expectations evolve, embracing innovative solutions like tip screens demonstrates a commitment to service excellence and customer satisfaction.
With the right approach, tip screens can become an integral part of your business model, helping to foster stronger relationships with customers while improving overall profitability.
If you’re ready to enhance your tipping process and see tangible results in your gratuity earnings, consider exploring tip screen solutions tailored to your business needs. The potential benefits are immense—don’t miss out on this opportunity to elevate your service and reward your employees for their hard work.
Frequently Asked Questions
How do tip screens benefit my business?
Tip screens streamline the tipping process, enhance customer engagement, and often lead to increased gratuity amounts, benefiting both employees and the overall customer experience.
Can I customize the tip amounts on the screen?
Yes, most tip screen solutions allow for customization of suggested tip amounts, letting businesses tailor their offerings to meet customer preferences.
Are tip screens suitable for all types of businesses?
Tip screens can be adapted for various industries, including restaurants, hotels, salons, and retail. The key is selecting the right type of screen based on business needs.
How can I encourage customers to use the tip screen?
Promote the tip screen through signage, train staff to mention it during service, and ensure the user interface is easy and engaging for customers.
What should I do if customers are hesitant to use the tip screen?
Gather feedback to understand customer concerns. Offering reassurances about the security and ease of use can help alleviate hesitations. Consider introducing incentives for customers who utilize the tip screen.
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